// Publisher's Perspective
Industry trendsPUBLISHERS PERSPECTIVE: January 2010
By Dr. Keith B. Laggos
As the founder and publisher of Network Marketing Business Journal (NMBJ); the direct sales and network marketing industry trade publication for a quarter century, I can observe what transpires in the direct sales and network marketing industry. I have noticed the following few trends developing in the industry.
1. [...]
// By Line
No deposit, no returnBy Malcolm Allen
The concept of “no deposit, no return” can be applied to anything. The idea that you must give in order to get shouldn’t stop you; it should start you! My powerful new book demonstrates this concept over and over again. Giving teaches the value of getting. Work makes the goal worthwhile. If you [...]
// Executive's Corner
Executive’s Corner – Face it. Social media is here to stayBy Katrina Turner • Waiora Global
Social media is the way of the future, and while many participants are “jumping the shark” by trying to sell via social media (I’ll get into that later), the naysayers still have some catching up to do. For the objectors, the debate over its value continues, but in the meantime, [...]
// Legal
“Points” given for recruitment ruled same as cash and prohibitedBy D. Jack Smith
The state of South Carolina brought suit against a multi-level marketing company seeking an injunction and civil penalties for alleged violations of the state statute prohibiting pyramid schemes.
South Carolina law prohibits “any contract or agreement between an individual and any pyramid club, or other group organized or brought together under any plan [...]
// Spotlight On ...
Our Spotlight On … Brad and Marcia HagerLegends creating leaders …
Brad and Marcia Hager are icons and top producers in the network marketing industry. In just the two-and-a-half months since joining Zrii, they have achieved the 10-Star level. The couple was presented a $100,000 Achievement Bonus check from Zrii’s owner and founder Bill Farley at the company’s Rising Star Academy in Anaheim, [...]
// Party Plan
Three keys to engage any audienceBy Jon Stetson
Running a successful and effective home party, whether large or small, requires one key element: engagement. In other words, those attending your meeting can’t simply sit back and listen. If you want them to receive true value from your message and take action on your ideas, you must make the effort to engage [...]
// MLM News
MLMIA planning 25th anniversary celebrationThe Multi-Level Marketing International Association (MLMIA) is already beginning to celebrate its 25th anniversary. The recently renovated, Radisson Hotel, across from the airport, in Orange County, Calif., will be the venue for the “Celebrating with the Best of the Best” Conference, starting on April 22 with many surprises beginning that evening and going through April [...]
// MLM News
The Center for Women’s Business Research releases statsThe Center for Women’s Business Research has released statistics in honor of Women in Small Business Month, which is October. Here is the figures the Center released Aug. 17: There are 10.1 million firms that are 50 percent or more owned by women. These businesses are employing 13 million people. They generated $1.9 trillion in [...]
// MLM News
FTC issues final guidelines on disclaimers, blog reviewsAll direct sales, network marketing and multi-level marketing (MLM) companies need to pay attention to the Federal Trade Commission’s issuance of final guidelines regarding disclaimers in advertising and blogging claims. The new guidelines are the first revisions the Commission has issued in nearly 30 years and the first ever to address bloggers and others engaged [...]
